Brand isn't a logo and marketing isn't ads — for a startup it's the compounding asset that makes every other function easier. Done right it lowers your cost of acquisition, shortens sales cycles and pulls in talent and capital.
These episodes cover how founders build demand and a brand worth trusting: content, community, positioning and the patient work of becoming the name people think of first.
“If you can learn how to interact with those systems, your life will change in a good way.”
Answers are drawn live from the network's conversations by Ask the Network.
19 episodes on Marketing & Brand
▶ Pick My Brain with Alan Jones · 18 March 2026
How to Turn Happy Customers Into Your Best Sales Channel
▶ In The Blink Of AI with Georgie Healy · 3 October 2025
How to Stay Creative in the Age of Average AI | Christina Jones, Canva
▶ Mumbition with Carrie Kwan & Lucy Kippist · 24 September 2025
Episode 124: No More Boring Conferences: The Ripple Festival Revolution
▶ Mumbition with Carrie Kwan & Lucy Kippist · 17 September 2025
Episode 123: Marketing Inclusion: Authentically Representing Disability with Simone Eyles
▶ Mumbition with Carrie Kwan & Lucy Kippist · 8 September 2025
Episode 121: Startup Realness: Branding Balance & Bold Moves
▶ Pick My Brain with Alan Jones · 16 July 2025
How to Build a Community-Led Startup | with James Davie from Miyagi
▶ In The Blink Of AI with Georgie Healy · 11 July 2025
How to Build a Magnetic AI Brand - With Pistachio’s Isaac Peiris
▶ Mumbition with Carrie Kwan & Lucy Kippist · 30 June 2025
Episode 118: No More Playing Small: Owning Your Business with Katharine Crane
▶ In The Blink Of AI with Georgie Healy · 9 May 2025
Millie Marconi on Building an AI to Test Content Before You Post It
▶ The Mix with Mick Liubinskas · 20 January 2025
The Future of Ethical Shopping: Insights from Good On You’s Gordon Renouf
▶ In The Blink Of AI with Georgie Healy · 17 January 2025
From Surveys to Insights Overnight: Brendan Cervin on Ideally’s Journey
▶ Unfunded with Joan Westenberg · 15 August 2024
Resilience & Reinvention: Jess Ruhfus on Bootstrapping, Fundraising, and Navigating Modern Marketing
▶ First Cheque with Cheryl Mack & Maxine Minter · 22 October 2023
Investor Jessy Wu discusses the importance of bravery and building a personal brand in the VC industry
▶ The History of the Australian Startup Ecosystem - Interview Series · 17 February 2022
Peta Ellis on the importance of innovation
▶ The History of the Australian Startup Ecosystem - Interview Series · 3 February 2022
Maxine Sherrin discusses the importance of building a community of innovators
▶ The History of the Australian Startup Ecosystem - Interview Series · 1 February 2022
Cameron Adams on the importance of community and connection
▶ The History of the Australian Startup Ecosystem - Interview Series · 23 January 2022
Cheryl Mack on building communities and her passion for supporting founders
▶ The History of the Australian Startup Ecosystem - Interview Series
Emily Casey discusses the importance of visibility of the startup ecosystem
▶ The History of the Australian Startup Ecosystem - Interview Series
Lana Weal highlights the mental health challenges faced by founders
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