Operator AI
How real operators actually use AI.
How real operators actually use AI. Every fortnight, Zachary King gets founders and operators to open their screen and show exactly how they run the real parts of their business with AI.
Previous episodes
Marketing at the Speed of AI: Luke Marshall's One-Man Growth Machine
Luke Marshall shows Zachary King how one Claude Code instance supports GradEngage's marketing, lead generation and an evidence-led human review loop.
How Paul Rowsthorn Runs Airguides With an AI Co-Founder Named Amelia
Airguides co-founder Paul Rowsthorn shows Zachary King how one super-agent named Amelia runs performance marketing, agency management, staff training and product launches — management by exception, not hands-off.
Zachary King
Zachary King is founder and chief executive of Works, an AI implementation practice that helps Australian small and medium businesses put AI to work in how they actually operate — his own company runs almost entirely from the command line. He spent more than twenty years in B2B sales beforehand, including running the Asia region for a $900 million adtech company, before moving into fractional go-to-market leadership for startup founders. He hosts a weekly GTM newsletter and appears on the Fractionalism podcast. On Day One, King hosts Operator AI, exploring how AI is changing the way businesses run.
Want that running in your business?
At Works we install AI into how your company actually operates. It starts with an audit that shows you exactly where the leverage is.
Book an audit at workshq.com.au