Maxine Sherrin
Former Festival Director at Spark Festival
Maxine Sherrin is an accomplished program and project management professional based in the Greater Sydney Area, Australia. She is currently working on a contract with the Office of the 24-Hour Economy Commissioner at the Department of Enterprise, Investment and Trade. Maxine is renowned for her strategic planning, community engagement, stakeholder management, and event delivery skills, which she showcased as the creator and leader of the Spark Festival, Australia's Festival of Innovation. Her career includes co-founding Web Directions, where she developed strategies for numerous events in the Australian Web industry. Maxine is highly regarded for her ability to build digital communities and her significant contributions to driving innovation in New South Wales.
In their own words
From Maxine Sherrin discusses the importance of building a community of innovators · The History of the Australian Startup Ecosystem - Interview SeriesA relentless passion for identifying your customer and identifying their needs and serving those needs. That's the only way, basically.
Career
- Now Former Festival Director · Spark Festival
- Earlier Team member (Strategic Communications/Partnerships) · Web Directions Conference
Sources: qihub.com.au
Key moments
Jump straight to the part of Maxine Sherrin discusses the importance of building a community of innovators you want.
- 0:29 Meet Maxine Sherrin
- 0:53 Overview of Spark Festival
- 1:41 Why Maxine Does It
- 2:19 Maxine's Introduction to the Startup World
- 3:23 Early Involvement with Startups
- 4:35 Birth of Spark Festival
- 5:05 History of Sid Start
- 6:03 Early Days of the Startup Ecosystem
- 8:04 Awareness of the Startup Community in 2012
- 9:12 Differences Between Silicon Valley and Australia
Heard on
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▶ Spark Festival on Day One
Spark Festival is Australia's largest entrepreneurial community, originating in 2016 as the Sydney Startup Festival. 1 person · 3 episodes → Connections
Adam SpencerHost, Documentary: The History Of The Australian Startup Ecosystem
Mark PesceFuturist & Host, The Next Billion Seconds, The Next Billion Seconds
Hayden WilliamsGroup Product Manager, MYOB
Evan ThornleyCo-Founder & CEO, LongView, Longview
Tim FungFounder & CEO, Airtasker, Airtasker
Trevor FolsomCo-Founder and Chairman, Investible
Peter DavisonFormer Co-Founder, Fishburners, Fishburners
Pete LeadCoach, Scalable Leaders, Scalable Leaders Spot something wrong? Suggest a correction Updated 25 September 2026
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