Rocking Horse Group put R&D tax finance in front of founders on First Cheque and at the launch of In the Blink of AI.
Rocking Horse Group finances startups against their R&D tax incentive — a product founders only look for once they know it exists. An introductory cross-network package ran across First Cheque and a launching In the Blink of AI.
First Cheque · In the Blink of AI (launch)
A category founders don't search for yet
R&D tax-incentive financing isn't something a founder Googles until they know it exists. The job was awareness at the point a new show was forming its own audience.
In at the launch, not after it
The campaign ran across an established show (First Cheque) and a brand-new one (In the Blink of AI) at launch, putting Rocking Horse in front of the audience as it was still forming.
In front of the startup ecosystem
15,541 podcast ad listens across the two shows, from a cross-network introductory package that reached founders right when R&D tax finance matters to them.
Other sponsorship case studies
A sponsor that keeps coming back — five shows, and a campaign booked for sixteen episodes that ran to twenty-one.
Read the case study → Network-wide campaignOne brief, four shows: Deel inside the conversations founders and operators already choose.
Read the case study → Two-campaign sponsorshipA returning sponsor that changed shows, booked six to twelve episodes and kept going to fourteen.
Read the case study →Want numbers like Rocking Horse Group's?
These are real campaigns from the Day One Network — not projections. Tell us who you need to reach and we'll map the shows and the measure before you commit to anything.
