Simone Eyles

Founder

About

Disinfluencer is where brands come to get disability representation right, through authentic stock images, bold creative, influencers and training that actually shifts culture.

We offer:

✔️ Inclusive stock images you won’t find anywhere else

✔️ Bookable talent + creators with lived experience

✔️ Training + education that makes a real difference

Our Inclusive Stock Library is premium, carefully curated, and exclusive to members. Once an image is downloaded, it’s removed, because real inclusion isn’t copy-paste.

Meet Simone 👋

Founder • Disability Advocate • Storyteller • Creative Social Entrepreneur

When I became a mum, my son Josh was diagnosed with a rare Kidney disease which kicked off a long (and expensive) medical journey, including a kidney transplant and months in hospital. He couldn’t leave. Neither could I.

Life got really hard.

Mum life sucked.

Dreams were on hold.

But I’m ambitious (and a bit nuts), so I started a business from hospital. It was a coffee app. It worked. I launched. Then baby #2 arrived 15 weeks early. 💥

Through all the chaos, I learned:

Hard things happen. But your life doesn’t have to stop.

Now, I help people with disabilities, neurodivergence and chronic illness become entrepreneurs, creators and changemakers. And I help brands who are unintentionally exclusive learn how not to be assholes.

Because inclusion isn't a buzzword. It's a practice.

Let's work together

We help founders scale their voice

Discover how we can help you build a media engine for your startup

Let's work together

We help founders scale their voice

Discover how we can help you build a media engine for your startup

Let's work together

We help founders scale their voice

Discover how we can help you build a media engine for your startup

Day One exists to help founders and startup operators make better business decisions more often

Subscribe for helpful content from other successful founders, operators and investors

© Copyright W2D1 Media Pty Ltd. All rights reserved. 2025

Day One exists to help founders and startup operators make better business decisions more often

Subscribe for helpful content from other successful founders, operators and investors

© Copyright W2D1 Media Pty Ltd. All rights reserved. 2025

Day One exists to help founders and startup operators make better business decisions more often

Subscribe for helpful content from other successful founders, operators and investors

© Copyright W2D1 Media Pty Ltd. All rights reserved. 2025