Olivya Munro, founder of Zello Studio, is on a mission to transform fitting rooms with smart tech. She shares how a frustrating shopping experience sparked the idea for Zello, how she turned that idea into a startup, and why retailers are eager to get on board. Alan puts her pitch to the test, offering advice on storytelling, investor questions, and scaling in a tech-resistant industry. Whether you’re a founder refining your pitch or just love a good startup origin story, this episode is packed with insights.