Rippling is a workforce management system that eliminates the friction from running a business. Today, most companies struggle with everything from routine tasks, like running payroll, to cross-functional planning, like aligning on headcount. That’s because all their data related to people, processes, and systems is scattered in a hundred places. Rippling has every application you need to run your business—from applicant tracking and payroll to IT and expenses—in one place. But unlike other systems, Rippling sits on top of a unified platform. Data flows dynamically between Rippling’s applications, giving every team a shared source of truth, the power to automate processes, and access to the insights they need. This allows your business to execute better, faster.
Team
Elaine Seeto
Senior Director, Marketing APAC
Elaine Seeto is a senior marketing professional with over 20 years of experience, bringing a results-driven and customer-focused approach to every organisation she works with. Her philosophy centres on three core marketing objectives: driving repeatable, profitable growth; communicating a brand's promise consistently across all touchpoints; and embedding the voice of the customer into the heart of an organisation’s mission. Elaine’s career spans diverse industries, including technology, telecommunications, hospitality, and travel and tourism. Her international and local experience has enabled her to collaborate with global, regional, and cross-functional teams, contributing to her expertise in strategic and tactical marketing execution. She is known for her ability to develop and lead effective marketing strategies that not only drive growth but also resonate with customers and stakeholders.
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