Taryn Pieterse of Rampersand — How a VC backs early-stage founders
Audio & video
You can build the best product in the world, but if you don't have a go-to-market strategy, you can't be a unicorn because no one's going to buy your product.
Rampersand partner Taryn Pieterse joins host Kali Norman to unpack how she backs early-stage founders — from A$250K–A$2M first cheques to the founder traits she screens for (grit, execution, balanced optimism). Taryn explains why second-time founders and shipped MVPs de-risk a deal, and how AI is shifting her thesis from domain expertise toward defensibility.
Investment Thesis — building a thesis from the ground up, one investor at a time.
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Building an investment thesis from the ground up — one conversation at a time.
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Bring your thesis to the table.
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