Pistachio

Startup

Today, every company is a media company.

To win, you have to create great content that gets seen, shared, and subscribed to.

We've grown some of the biggest new media companies. Now we help you develop a content strategy that's efficient and scalable, and run proven growth tactics to scale up your audience.

Fuelled by deep audience insight, guided by brand, and built to drive real business results.

Team

Isaac Peiris

Founder

Hey 👋 I'm Isaac! I’m a growth strategist based in Sydney Australia, and the founder of Pistachio, a growth agency helping marketing teams turn content into a scalable engine for brand, audience, and revenue. I bridge the creative world of brand and content with the technical side of data, systems, and growth. My background spans media, product, and innovation, and I bring those disciplines together to help businesses build trust, grow audiences, and drive real business results. Before launching Pistachio, I led growth at The Daily Aus where I scaled the newsletter to 180,000 subscribers in just 10 months. At Mamamia, I grew their subscription business to over 30,000 paying members and $170,000+ in monthly recurring revenue. Since then, I’ve worked with marketing teams at brands like BuzzFeed and Clay to develop audience-first strategies and build systems that support long-term growth. I also write Brand Chemistry, a newsletter exploring how smart brand thinking can drive compounding growth.

© Copyright W2D1 Media Pty Ltd. All rights reserved. 2025

© Copyright W2D1 Media Pty Ltd. All rights reserved. 2025

© Copyright W2D1 Media Pty Ltd. All rights reserved. 2025