Produced by W2D1 Media. Work with us →
Silvia Pfeiffer

Silvia Pfeiffer

Chief Product Officer at CARED

FounderOperator

Silvia Pfeiffer, PhD GAICD, is a prominent figure in the digital health and HealthTech sectors, currently serving as the Chief Product Officer at CARED. She is renowned for her role as the Co-Founder and Director of Coviu, a leading telehealth platform that originated from a CSIRO project. Silvia's career is marked by her ability to bridge research and industry, leveraging her technical expertise and business acumen to drive innovation in healthcare technology.With a background in computer science and business management, Silvia has held significant roles in various organizations, including Google, Mozilla, and CSIRO. Her work has been pivotal in developing HTML5 and WebRTC standards, enhancing video accessibility, and creating innovative telehealth solutions.Silvia is also a dedicated mentor, offering her expertise to healthcare startups through various accelerator programs. Her contributions to the field have been recognized with numerous awards, including the AWS National Founder of the Year Award by Women in Digital.Silvia's passion for technology's transformative potential in healthcare continues to drive her work, as she collaborates with like-minded ventures to maximize their success and impact.

Watch the latest episode Jump to key moments LinkedIn ↗

In their own words

From Silvia Pfeiffer discusses her first startup and the lessons it taught her · The History of the Australian Startup Ecosystem - Interview Series
We're not just a consumer market. We're a creator market. And that is on top of my mind all the time.
▶ Silvia Pfeiffer discusses her first startup and the lessons it taught her

Career

  1. Now Chief Product Officer · CARED
  2. 2018–2022 · Scale-up Co-founder & CEO · Coviu
  3. 2012–2018 Software engineer / team lead · CSIRO (Data61)

Sources: coviu.com, csiro.au

Key moments

Jump straight to the part of Silvia Pfeiffer discusses her first startup and the lessons it taught her you want.

  1. 0:29 Meet Silvia Pfeiffer
  2. 0:31 The Birth of CoVu
  3. 1:05 Silvia's Background and Arrival in Australia
  4. 1:45 Early Days of the Australian Startup Ecosystem
  5. 2:54 The Desire to Build a Digital Company
  6. 3:39 Challenges of Building a B2C Company in Australia
  7. 4:48 Emergence of a Startup Ecosystem
  8. 6:45 Lessons from First Company Failure
  9. 8:52 Changes in the Ecosystem Post-2012
  10. 10:32 Observations on Investment Gaps

Heard on

▶
Documentary: The History Of The Australian Startup Ecosystem · 19 December 2022 The History Of The Australian Startup Ecosystem - Part 2 With Jodie Fox, Alfred Lo, Hamish Hawthorn, Cameron Adams, Evan Thornley, John Allsopp, Malcolm Turnbull, Ian Gardiner, Mick Liubinskas, Matt Barrie, Mark Pesce, Phil Hayes-St Clair, Simon Thomsen, Phil Morle, Dean McEvoy, Alan Noble, Niki Scevak, Alan Jones
▶
Documentary: The History Of The Australian Startup Ecosystem · 19 December 2022 The History Of The Australian Startup Ecosystem - Part 3 With Michael Batko, Wayne Gerard, Petr Adámek, Peter Devine, Rohit Bhargava, Terry Hilsberg, Peter Bradd, Zrinka Tokic, Rachael Neumann, Zoe Piper, Susan Oliver, Murray Hurps, Rachel Yang, Yolanda Redrup, Peta Ellis, Sarah Pearson, Niki Scevak, Colin Kinner, Mark Pesce, Colette Grgic, Ian Gardiner, Lauren Capelin, Matt Barrie, Melissa Widner, Cameron Adams, Georgie Turner, Baden U'Ren, Evan Thornley, Alan Noble, Kate Jones, Kate Cornick, James Alexander, Dharmica Mistry, Emily Rich, Lars Rasmussen
▶
Documentary: The History Of The Australian Startup Ecosystem · 19 December 2022 The History Of The Australian Startup Ecosystem - Part 6 With Leslie Delaforce, Darryl Lyons, Megan Sebben, Wayne Gerard, Nicole O'Brien, Alex Carpenter, Evan Thornley, Baden U'Ren, Tim Fung, Trevor Folsom, Peter Davison, Craig Swann, Moira Were, Colette Grgic, Allan O'Connor, Rachael Neumann, Chad Renando, Annie Parker, Brendan Hill, Aaron Birkby, Malcolm Turnbull, Jodie Fox, Susan Oliver, Yolanda Redrup, Andrew Nunn, Melissa Widner, Alfred Lo, Sarah Pearson, Phil Hayes-St Clair, Colin Kinner, Lauren Capelin, Matt Barrie, Kate Cornick, Cheryl Mack, Andrea Gardiner, Niki Scevak
▶
The History of the Australian Startup Ecosystem - Interview Series · 17 March 2022 Silvia Pfeiffer discusses her first startup and the lessons it taught her

CARED on Day One

CARED CARED is an Australian on-demand healthcare platform that seamlessly connects individuals with top-tier allied health professionals, offering both telehealth and… 1 person · 4 episodes →

Connections

Spot something wrong? Suggest a correction Updated 25 September 2026

Produced by W2D1 Media

Want a show of your own?

W2D1 Media — the team behind the Day One Network, which helped build Blackbird Ventures' Wild Hearts — builds and produces podcasts for funds, founders and operators. If you want a show built around your brand, let's talk.

Start a show →
—