Emma Fawcett

Emma Fawcett is an accomplished executive and commercial business leader, currently serving as the Executive General Manager SME at MYOB in Melbourne, Australia. With a robust track record in delivering exceptional customer and financial results in B2B and digital businesses, Emma has a passion for building and scaling new ventures, transforming linear businesses, and leading diverse teams to achieve outstanding outcomes.At MYOB, Emma oversees the SME team, focusing on design, technology, product development, marketing, sales, and customer support to deliver exceptional results for both customers and the business. Her role includes launching new products, scaling existing ones, integrating acquisitions, and transforming business segments.Previously, Emma held significant roles at News Corp Australia, where she led commercial product teams and platform businesses, including News Xtend and News Connect. Her leadership was instrumental in developing new market channels and achieving substantial digital growth.Emma's career is marked by her dedication to customer growth and her recognition in various trade publications, including being named among 'women to watch' and '30 under 30'. In 2020, she was a finalist for the Women in Digital 'Executive Leader of the Year' award. Emma holds a Graduate Certificate in Marketing from H.I.T and has been involved in various leadership roles across the digital marketing and advertising sectors.