Jevon Le Roux
Co-founder & CEO, Keeyu
All companies 
Keeyu
1 conversation across 1 show.
Meet the people behind the company.
Latest conversation · Founders in Motion
He Ran One of Australia's Biggest Athleisure Brands - Then Built Software to Fix Its Biggest Flaw | Jevon Le Roux, KeeyuAbout Keeyu
Keeyu is a Sydney company that builds AI agents for e-commerce operations. Its software monitors each order from payment through fulfilment, delivery and returns, and flags or fixes problems before customers contact support. Customers include Decjuba, Camilla, EHP Labs, Budgy Smuggler and Rebel Sport NZ. Jevon Le Roux, Tahir Rauf and Tracy Godtschalk founded it in 2024, and it raised an A$2.3 million pre-seed round led by Rampersand in November 2025.
- Sector
- AI for e-commerce operations
- Business model
- B2B SaaS
- Founders
- Jevon Le Roux, Tahir Rauf, Tracy Godtschalk
- Headquarters
- Sydney
- Latest round
- $2.3M Pre-seed, led by Rampersand (Nov 2025)
- Customers
- Decjuba, Rebel Sport NZ, Camilla, EHP Labs, Budgy Smuggler
Sources: keeyu.com, capitalbrief.com, thesaasnews.com
The people on Day One.
Hear from the team.
Milestones.
- Founded in Sydneycapitalbrief.com
- Closed A$2.3M pre-seed led by Rampersandcapitalbrief.com
In the news.
Backers heard on Day One.
RampersandPre-seed, 2025 · 1 on Day One 
Archangel VenturesPre-seed, 2025 · 2 on Day One 
StartmatePre-seed, 2025 · 1 on Day One 
Alexey MitkoPre-seed, 2025 · General Partner, Co Ventures Also backed by Empress Capital, Exhort Ventures, Sydney Angels, Southern Angels, Jason Wyatt, Paul Greenberg, Luigi Iacullo.
Sources: thesaasnews.com
Spot something wrong? Suggest a correctionUpdated 29 October 2026
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