Yasemin Selvi
Co-Founder & CEO at Alchemy Charge
As a co-founder of Alchemy Charge, I am on a mission to create a network of electric vehicle charging stations that are accessible, affordable, and sustainable. I apply my project management office (PMO) expertise and business process improvement (BPI) skills to oversee the planning, execution, and monitoring of our projects, ensuring that they meet the quality, budget, and timeline requirements of our clients and stakeholders.
With over 20 years of experience in project management, customer service, business development, and financial data analysis, I have a proven track record of delivering successful outcomes in various industries, including remedial building, fire and safety, and electric vehicle charging. I am a strong team leader, communicator, and problem-solver, who thrives in fast-paced and dynamic environments. I am passionate about innovation, sustainability, and customer satisfaction, and I constantly seek new opportunities to learn and grow.
Key moments
Jump straight to the part of Powering the Future of EVs: How Alchemy Charge is Making EV Charging Smarter you want.
- 0:25 What is Alchemy Charge?
- 1:08 Levels of EV charging and why ABC—“Always Be Charging”—is the new mindset.
- 2:16 The idea behind Alchemy Charge: “Monetised PowerPoint.”
- 4:12 Yasemin’s and Merrick’s journey from remedial building to EV charging innovation.
- 8:00 Global ambitions: Expanding Alchemy Charge to Southeast Asia and beyond.
- 10:22 Challenges of scaling in Australia vs. global markets.
- 13:22 Government incentives in Indonesia: Converting petrol scooters to electric.
- 15:36 Patience in startup life: Navigating corporate processes and climate tech challenges.
- 16:29 The critical role of partnerships in scaling Alchemy Charge.
- 18:14 Big corporations and their evolving priorities for sustainability.
Connections
Spot something wrong? Suggest a correction Updated 25 September 2026
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