Michelle Gilmore
Co-founder & CEO at Juno
We don't need more data; we need better data and better ways to consume it. We need to deeply understand customers, audiences, users, and citizens. We need to hear and feel their experiences. We need to abandon our dashboards, they're distorting layers in between you and your customer.
We need to listen to real stories and experiences from real people.
I'm the CEO of heyjuno.co, backed by Blackbird Ventures.
At Juno, we're building the listening and understanding engine for the world. Juno enables high-quality decision making at unprecedented speed and scale via shared human experience.
We give anyone consuming Juno outcomes an edge.
You tell Juno what you want to learn and from whom, we do the rest.
In their own words
From Meet Juno: The AI That Knows Your Customers Better Than You Do (Ft. Michelle Gilmore, CEO Juno) · In The Blink Of AIIf you haven't done great, well-thought-out customer research and can demonstrate that you will continue to do that, you cannot have my LPs' money.
Career
- Now Co-founder & CEO · Juno
- Earlier · Startup Founder & Design Director · Neoteny Service Design
- Earlier User Experience Strategist · Australian National University
Sources: blackbird.vc, mirrorreview.com
Key moments
Jump straight to the part of Meet Juno: The AI That Knows Your Customers Better Than You Do (Ft. Michelle Gilmore, CEO Juno) you want.
- 1:10 Introducing Michelle Gilmore and the vision behind Juno
- 2:19 Why so many founders fear talking directly to customers
- 5:00 When should founders start customer research? (Hint: it's immediately)
- 7:24 What does a behavioural research expert actually do?
- 9:18 How AI helps overcome human bias in surveys and interviews
- 13:42 The hidden dangers of relying on biased data (Michelle shares a shocking story)
- 16:35 You've gathered customer data. What's next?
- 21:07 How Juno's personality was thoughtfully designed
- 25:59 Can AI models really detect human emotions during customer interviews?
- 34:05 The hardest part of building an AI product that no one talks about
Connections
Spot something wrong? Suggest a correction Updated 25 September 2026
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