Lana Weal

Lana Weal is a marketing and SEO expert based in Melbourne, Australia, known for her work with purpose-driven businesses. She is the founder of Market Mindfully, where she supports startups and founders in making marketing more enjoyable and effective through organic marketing strategies. Lana is passionate about creating positive change and is involved in delivering educational workshops for startup communities and accelerators. She is also the host of the upcoming "In Kind Company" podcast, which focuses on stories of purpose-driven founders. Raised in New Zealand, Lana has a background in storytelling and has worked with well-known brands and startups in Australia. She is committed to initiatives that promote sustainability, wellbeing, education, and empowering women in business.