Ideally

Startup

Ideally is an on-demand insights and innovation platform that enables clients to rapidly test concepts, ideas and messages with their target audience and receive robust answers overnight, at a price point 10x more affordable than conventional methods.

The platform is self-service, using built-in generative AI to discover patterns and reveal opportunity. Coupled with a beautiful, easy-to-use UI, Ideally enables more people involved with ideas to use customer insights on a more regular basis.

Our mission is to be a place ideas go to thrive - for ideas people to explore possibility, find opportunity, build confidence, and bring great ideas to life.

We're helping incredible innovators of consumer goods and services such as Treasury Wines, KiwiBank, Spark, Tegel, Asahi, Southern Cross and more. Join us!

Team

Brendan Cervin

CTO

A SaaS CTO for nearly 20 years, having founded my first company 2 years after graduating software engineering. Currently, as Co-Founder and CTO at Ideally, I'm leading development of generative AI solutions, and scaling our business processes with integrated platforms.

Previously, CTO of GeoOp, Archipro, WhipAround and Yabble where I worked with talented people and gained experience across a range of go to market strategies and worked hard to deliver the right product.

© Copyright W2D1 Media Pty Ltd. All rights reserved. 2025

© Copyright W2D1 Media Pty Ltd. All rights reserved. 2025

© Copyright W2D1 Media Pty Ltd. All rights reserved. 2025