Teaching Startups to Fish

Here are three ways generative AI is able to empower Account Executives and the broader teams within the company:  1) New generative AI tools are perfect for Account Executives to leverage the opportunity to learn from their peers and foster a collaborative...

Here are three things to consider when expanding your company to the US from Evan Augustine:  1) Generally, things are much more formal in the US regarding meetings. Have an agenda, leave some time to get to know the people you're meeting, and make sure you dress...

Three key reasons why startups have long sales cycles: 1) You're talking about your product far too much 2) You don't understand the risk to the organisation 3) You don't understand all of the key parts of how an infrequent buyer makes a buying decision Timestamps...

3 quick tips from Will:  1) Structure your sales teams into vertical territories instead of geographical. Each vertical has its own jargon and if you’re a salesperson who’s trained on a particular vertical, you’ll be better placed to have intelligent...

3 quick tips for cold calls from Alex: 1) Energy, tonality and confidence are super important when calling people you don't know. 2) Get to the point. Be direct about the intention of your call. The modern attention span is shrinking, fluff less and you will get much...